Rakuten Advertising has announced the appointment of Stuart McLennan to the position of Senior Vice President of APAC.

In the newly created role, McLennan will be responsible for leading the Rakuten Advertising business across the Asia-Pacific region including Australia and New Zealand. The role is part of the international leadership team reporting into Managing Director of International, Anthony Capano.

McLennan previously spent nearly a decade with Dentsu Aegis Network in the UK and across Asia in senior management positions, most recently as APAC Media & Performance Lead. Rakuten Advertising clients and publishers are set to benefit from this strong history of success helping brands build value through sophisticated digital networks.

The announcement follows Rakuten Advertising’s recent expansion and rebrand which saw the company bring together their expansive affiliate network, programmatic retargeting and prospecting technology, with access to Rakuten’s global media properties including Rakuten TV, Rakuten Viber, Rakuten Viki and Rakuten France.