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Tennis stars unite,
In Pepperstone's latest drive,
McEnroe's insight shines.
Pepperstone rallies tennis stars and McEnroe in latest 'Don't Be Fine With It' campaign
Top Latin American tennis players, Francisco Cerundolo and Nicolas Jarry, have teamed up with 1980s tennis legend, John McEnroe, in the latest of a tennis themed campaign series by online trading provider, Pepperstone.
The campaign, a follow-up to their 'Don’t Be Fine With It' series, features the former number one and seven-time grand slam champion 'coaching' and sharing tips with the players on how to become world number one.
The campaign was created by Saatchi and Saatchi, directed by Benji Weinstein and produced by FINCH. The spots will be appearing in social media feeds throughout The Championships.
"Working with John McEnroe is always such a pleasure, as was working with both Francisco and Nicolas in this latest series designed for Latin America. We’re delighted to support both the Argentinian and Chilean in the great game of tennis, and we wish them all the very best in the US Open," said Jodi Cutler, Pepperstone’s Global Head of Brand.
The global campaign originally kicked off in April this this year and launched with a hero 60-second spot as well as several shortform videos.
"I can’t believe they got me to do this again," McEnroe added. "It’s all about participating in a fun Pepperstone campaign with some of the very best players in the world."
Established in 2010, Pepperstone is a global forex and CFD broker known for delivering exceptional client service and withdrawals to clients around the world. The company has subsidiaries across the globe and is regulated by multiple financial authorities including ASIC, FCA, CySec, SCB, DFSA, BaFin, and CMA.