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Swift's life in pages,
News Corp's glossy tribute,
For fans, a must-have.
News Corp Australia launches exclusive Taylor Swift magazine ahead of 2024 tour
News Corp Australia is tapping into the Taylor Swift mania, launching a one-off magazine dedicated to the global superstar, just in time for Christmas and ahead of her Australian tour in February 2024.
The 100-page glossy publication, produced by News Corp's in-house content marketing agency, Suddenly, is a comprehensive tribute to Swift's illustrious career and life.
The magazine, a celebration of Swift's songs, career, and life, is designed to provide fans with everything they need to know about The Eras Tour. It includes the lyrics behind the songs she performs on tour and a detailed look at the iconic fashion outfits she dons on stage.
The publication delves into the evolution of Taylor Swift, tracing her journey from a teenage country star to a global pop sensation. It explores her shift from country to pop, and how her movie, documentary, and albums such as 'Folklore' and 'Evermore' have revealed new facets of the artist.
In addition to this, the magazine offers a glimpse into the secrets behind Swift's signature beauty looks – from her hairstyles to her bold red lip and winged eyeliner. The souvenir magazine also includes a bonus pull-out poster, a fan quiz, and a plethora of fun facts.
Fiona Welsh, Suddenly Creative Content Director, said: “The idea for this one-off Taylor Swift collector’s edition came about after we saw how passionate people were when trying to get a ticket to one of her concerts and then the many disappointed fans who have missed out. Producing the magazine has been a real passion project for the Suddenly team who have loved putting together this special showcase of Taylor’s life and songs,” she said.
The Taylor magazine, supported by the News Corp Australia state mastheads, goes on sale December 9, for $9.95 at participating supermarkets and newsagents.