Editors' Note: Many Fast News images are stylised illustrations generated by Dall-E. Photorealism is not intended. View as early and evolving AI art!
New roles in the team,
For growth, experience, and gain,
News Corp's new dream scheme.
News Corp Australia promotes internally for new client growth and experience leaders
News Corp Australia has expanded its client partnerships division, creating three new leadership roles within its client growth and experience team. The team, under the guidance of General Manager Renee Sycamore, is set to deliver a 'total News experience' by integrating the company's range of assets including content, commerce, digital, data, and product.
"Our clients tell us we have great assets. Our team creates solutions that bring those assets together seamlessly, and identifies new opportunities beyond the traditional media-buy," said Sycamore.
The newly created roles will spearhead commercial strategies across key sectors including Retail, Travel, and Health, Wellness & Beauty. They will work in collaboration with industry bodies and brands to build strategic partnerships between News and key clients, aiming to create mutual value and growth.
Jessica Gilby, formerly the National Head of Digital, has been promoted to National Head of Retail & Digital Growth. Emily Ross, previously Group Sales Director, has been promoted to National Head of Travel. Brittany Daniel, formerly Client Solutions Director, has been promoted to Group Industry Lead for Health, Wellness & Beauty.
"By aligning our leadership with specific sectors like Retail, Travel, and Health, Wellness & Beauty, we will provide more focused and effective support, helping clients navigate the evolving market landscape. Our goal is to drive measurable results that not only benefit individual businesses but also contribute to the broader growth and innovation within these industries," said Sycamore.