My Muscle Chef beefs up, hires new marketing chief, senior marketing manager, new product marketer

News 25 Oct 2021 - 1 min read

My Muscle Chef beefs up, hires new marketing chief, senior marketing manager, new product marketer

By Brendan Coyne - Editor

Liam Loan-Lack, My Muscle Chef Marketing Director

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Tags: my muscle chef Liam Loan-Lack Ryan Guthrie Dee Wescombe,

My Muscle Chef has added more marketing muscle, hiring UM's Liam Loan-Lack as Marketing Director and two ex-Afterpay and Peugeot senior marketers as it seeks to build on major growth.

What you need to know:

Liam Loan-Lack joins as Head of Marketing
Ryan Guthrie now Senior Marketing Manager
Dee Wescome new Product Marketing Manager

Liam Loan-Lack has swapped UM to become new Head of Marketing at My Muscle Chef as the ready meal firm aims for further growth.

He is joined by former Afterpay marketer Ryan Guthrie, now Senior Marketing Manager and former Peugeot marketer Dee Wescombe, now New Product Marketing Manager.

The three aim to build on the brand’s meteoric rise under former marketer Clementine Churchill, with Covid-powered growth hitting 10 per cent per week under her tenure. Churchill left in June to join Justin Hemme’s-backed hospitality tech platform me&u.

“Liam’s experience working with global brands, leading high-performing teams and his ability to zero-in and execute cross functionally on the right strategic goals will be integral to our continued success,” said My Muscle Chief Chief Customer Officer, Nick Love.

Loan-lack backed his new teammates to add more marketing muscle.

“Dee and Ryan are exciting new additions to the team. With these new hires, we are strengthening our already highly valued marketing team and integrating new levels of experience as our growth continues to accelerate,” said Loan-Lack.