ViacomCBS Sales adds Foxtel’s music channels to its portfolio of brands
ViacomCBS Australia and New Zealand has announced its sales representation of Foxtel’s new music channels, MTV Hits, Club MTV, MTV Classic and CMT (Country Music Channel).
The new local channels go live on Foxtel from 1 July and will celebrate even more of the music audiences love, with curated music blocks for rock and pop, contemporary and country, charts and dance, urban R&B, easy listening and the all-time classics.
Network 10 and ViacomCBS chief sales officer Rod Prosser said: “This is really exciting for us. The addition of the new music channels to our already premium line-up of brands and shows further strengthens our under 50s proposition, while also expanding our offering into the music genre.
MTV Hits, Club MTV, MTV Classic and CMT join 10, 10 Peach, 10 Bold, 10 Play, MTV, Nickelodeon, Nick Jr., Nick Music and Comedy Central in ViacomCBS Australia and New Zealand’s playground of brands.