Kellogg’s has awarded Zenith its media strategy, planning and buying account in Australia and New Zealand, following a pitch.

"We’re excited to partner with Zenith. The Zenith team should be proud of the work they brought to the table," said director of marketing & corporate affairs ANZ, Tamara Howe. "They are a great group of people, and we look forward to collaborating with them."

Zenith CEO, Nickie Scriven, said: “Throughout the process, the Kellogg’s marketing and procurement teams have been extremely engaged, and committed to investing in an open and collaborative relationship. We’re delighted to start this journey with Kellogg’s and to being a trusted business partner focused on growing their much-loved household brands.”