Havas has announced significant changes to its leadership structure, with Alberto Canteli and Rana Barua taking on expanded roles as part of the company's growth strategy.

Canteli, currently Chairman and CEO of Havas Nordics, Benelux, Central & Eastern Europe, and Middle East, will now add global responsibilities to his role. His new duties will include identifying growth levers and developing actionable strategies at the global level. He will also drive special projects in coordination with Donna Murphy, Global CEO, Havas Creative Network and Havas Health & You.

Barua, Group CEO of Havas India, will now oversee South East & North Asia, adding nine additional markets under his leadership.

"During moments like these of continued disruption and transformation, I am thrilled to have the opportunity to combine my regional responsibilities in Europe and the Middle East with a new role that will facilitate a closer collaboration with our global leadership team," Canteli said. "AI, Web 3.0 and Blockchain among other advancements, will have a strong impact on our industry and it will be a privilege to contribute to the transformation and turnaround of our business moving forward."

Barua was also excited and thankful towards the global leadership team for the additional responsibility.

"These nine distinct markets in South East & North Asia, provide multiple and diverse occasions for collaboration for both our global and local clients. I look forward to working closely with the regional teams and each country’s leadership to create more meaningful engagements and opportunities for our talent and clients," he said.

Havas Chairman and Global CEO, Yannick Bolloré, praised the new appointments and congratulated the duo on their new, expanded roles.

"Their proven leadership skills, vast expertise and innovative thinking will create new synergies and accelerate growth, allowing our teams to further build on Havas’ integrated approach and offer our clients the best possible outcomes," he said.

The reshuffle comes as Havas, a holding group with more than 23,000 people in over 100 countries, continues to seek new avenues for growth and innovation in an ever-evolving industry landscape.