Publicis Groupe ANZ has appointed Dan Tintner as the new Managing Director of its digital agency, Razorfish Australia.

Tintner, who boasts over two decades of experience in technology and marketing consulting, will take up his new role at the end of January, succeeding Rebecca Zemunik, who is leaving the company to explore new opportunities.

Tintner's career has seen him spend more than seven years at Deloitte Digital Australia, where he co-led the consultancy's martech and adtech offering nationally as Partner for the marketing, data and technology team. His new role at Razorfish will see him leading the vision of Publicis’ digital agency and developing market-leading digital solutions for clients, specialising in digital media, SEO and adtech consulting.

Imogen Hewitt, Publicis Groupe ANZ Chief Media Officer, to whom Tintner will report, praised the new appointment.

"Dan brings a wealth of experience across digital, data, design and strategy. He is a highly credentialed digital business leader who deftly balances people needs with high performance and client growth. We are very fortunate to have him lead Razorfish’s team of data, technology and media experts to deliver digital marketing transformation solutions for clients," she said.

Tintner thanks the Publicis leadership team with the opportunity to grow the agency brand.

"I am looking forward to working hand-in-hand with the Razorfish team to deliver pioneering martech, adtech, media solutions, and customer experience outcomes for our clients. Driving commercial success for our partners and ensuring we always put the customer at the centre of everything we do are key motivators for me," he said.

Razorfish Australia said the appointment comes as it seeks to strengthen its position in the digital marketing landscape, with Tintner's experience and leadership expected to play a crucial role in this endeavour.