News Corp Australia is set to bring its entire business under one umbrella for the first time to cover the upcoming Olympic Games in Paris, bringing together talent from its daily and regional mastheads, The Australian, news.com.au, Fox Sports, Sky News Australia, Vogue, Body+Soul, Escape and delicious.

The 45-strong Olympics team will feature some of the biggest names in Australian media, including Fox Sports stars Matty Johns and Hannah Hollis, journalists Robert Craddock, Jacqueline Magnay, Jessica Halloran, Julian Linden and Jon Ralph, as well as guest analyst former Olympic swimming star James Magnussen.

The coverage will encompass will video, podcast, rolling 24/7 digital coverage, print, a special digital print edition, blogs, vlogs and newsletters as well as bespoke commercial content for brands across the 16 days of Olympic competition.

News Corp Australia's national weekend editor and chair of the editorial board, Mick Carroll, will return as Olympic Editor while Fox Sports Managing Director Steve Crawley will act as Olympic Director, steering the coverage.

"Paris is an incredible city so we'll also be focusing on lifestyle content away from the sporting action, including travel, food, fashion and celebrity in order to appeal to a diverse audience. Not only is our journalism unrivalled but we'll also use new and enhanced ways to tell the Olympic story which will better engage our audience across all of our platforms," said Carroll.

“We have a team that will be able to showcase both the event and the city like never before. This is one of the most ambitious projects we have undertaken and our coverage will be unmatched," said Crawley.

News Corp Australia is the official and exclusive print partner and an official digital partner of the Australian Olympic Committee.

The coverage will also include lifestyle content away from the sporting action, including travel, food, fashion and celebrity to appeal to a diverse audience.

Managing Director National Sales, Lou Barrett, said this approach opens new levels of integration for clients. "At News Corp Australia, we are committed to delivering tailored marketing solutions and going beyond off-the-shelf commercial packages. Through our client strategy and solutions arm, Newsamp, we'll collaborate closely with brands to create bespoke marketing and content solutions. This enables us to offer clients much deeper integration, ensuring unparalleled visibility and engagement," Barrett explained.