Nova Entertainment is showcasing the suite of talent and content across the Nova Podcast network in a new campaign titled 'Homegrown Conversations'.

The campaign, developed by Nova's in-house team CREATE, aims to highlight the network’s original, authentic, and trusted voices and their conversations with Australian audiences about subjects and stories that matter to them.

The seven-week editorial and social campaign features nine podcast titles, 12 podcast hosts, and rich imagery reflecting Nova Podcasts’ unique positioning around originality, authenticity, and localism.

"The hallmark of a Nova podcast is one that attracts high-value, premium audiences, making it a powerful environment for advertisers seeking impact and influence. Our strategic choice around homegrown podcast talent continues to attract new Australian listeners to our ecosystem and plays an ever-increasing role in driving momentum for NOVA’s digital audio offering," said NOVA Entertainment’s Chief Commercial Officer, Nicole Bence.

The campaign's creative features unique portraits of some of Nova Podcasts’ most prominent voices, photographed by Abbie Davis. The lineup includes Chrissie Swan, Brittney Saunders, Matt Hey, Jayme Jo, Jessie Massoud, Brooke Blurton, Matty Mills, Joe Hildebrand, Megan Pustetto, Tiff Hall, Casey Donovan, and Joel Creasey.

"The primary focus for our team is obviously on the audio component of our podcasts, so to see our shows and incredible talent brought to life in such a visually impactful way is really exciting. It was a joy to work on a campaign that truly reflects the craft that goes into all of our podcast products," said NOVA Entertainment’s Head of Podcasts and Digital Content, Rachel Corbett.