Publicis Sapient, a digital business transformation company and part of the Publicis Groupe, has appointed Dan Hews as its Head of Marketing for Australia. Hews brings over 20 years of experience in the B2B marketing sector, with a strong background in both the consulting and professional services sectors in Australia and the United Kingdom.

Throughout his career, Hews has been instrumental in helping organisations develop brand and marketing strategies that drive growth. He joins Publicis Sapient from APAC tech consultancy NCS, where he served as the Australia Marketing & Communications Lead.

Hews has held senior global and local marketing roles at Accenture, PwC, Ernst & Young, and was the Strategic Marketing Leader for KPMG Australia. His appointment at Publicis Sapient underscores the company's commitment to strengthening its marketing capabilities and driving digital transformation for its clients.

“I’m excited to join Publicis Sapient here in Australia. Clients are going through a period of significant change and some of the traditional consulting approaches around digital business transformation won’t bring the desired results. Bold thinking, challenging the status quo, partnering alongside clients and demonstrating the real impact of exciting work will be critical. I feel Publicis Sapient is a place where we can do that," said Hews.