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Posted 29/04/2024 11:25am

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Education's call,
News Corp's advocacy shines,
Teachers stand tall, proud.

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Salesforce ThinkNewsBrands

News Corp Australia amplifies education advocacy with expanded program

News Corp Australia is set to launch its second annual national education advocacy initiative, expanding its program to address critical issues in the country's education system.

Over the next six weeks, News Corp Australia's state-based mastheads will present solutions, celebrate educators making a difference, and explore challenges contributing to poor student outcomes.

The campaign kicks off with 'Best In Class', a five-day editorial series that will delve into issues such as the behaviour crisis in modern classrooms, a new behaviour curriculum, teacher shortages and resignations, and the vaping problem. The series aims to offer solutions to support education and improve student outcomes.

In addition to this, News Corp Australia is releasing 'Schools Hub', an interactive journalism tool that features the NAPLAN performance of schools over the past five years. This tool is designed to assist parents in comparing and deciding on the best schools for their children.

"Current teacher workforce challenges and the declining performance of students is a long-term issue that affects all Australians. We want to highlight these issues but importantly help find the solutions. We’re encouraging the education community to be part of this campaign and deliver action where it’s needed most," said Editor of the Saturday Courier-Mail and The Sunday Mail in Queensland, Anna Caldwell.

On May 4, an exclusive feature will incorporate REA data to help readers discover the school catchments to buy in for the best results. Following this, on May 5, 'Australia's Best Teachers' returns to celebrate the nation's most inspiring and innovative educators. Students, parents, and colleagues are encouraged to nominate their favourite educator to be profiled in state mastheads.

"After the success of our first advocacy campaign last year, we’re looking forward to hearing more stories about the life-changing difference inspiring teachers and principals make," said National Editor 360 Commercial, Louise Roberts.

Online, news.com.au is supporting the Best Teachers campaign, alongside other titles including The Weekly Times, Kidspot.com.au, and Kids News. The campaign is also backed by partners such as Officeworks, Teachers Mutual Bank, and Melbourne Archdiocese Catholic Schools.

"We were delighted to make an impact with the Federal Government with Education Minister Jason Clare committing to a $10 million recruitment campaign #bethatteacher as a result of our push to elevate the status of and respect for teachers," said Roberts.

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