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Market Voice

The BVOD identity shift: BVOD is no longer just ‘catch up’ TV – the context of its growth matters most for brands – shift 20 to 40% of your brand’s social spend to see why

By Alex Tansley - Head of Converged Audience Trading, Seven West Media | Partner Content

30 October 2022 3 min read

By Alex Tansley - Head of Converged Audience Trading, Seven West Media | Partner Content

30 October 2022 3 min read

News Plus

Cartology’s conundrum: $150m Shopper Media acquisition has nearly half its 450 new shopping centres with no Woolies store, 25% with Coles only; here’s the plan...

By Sam Buckingham-Jones - Deputy Editor

27 October 2022 4 min read

By Sam Buckingham-Jones - Deputy Editor

27 October 2022 4 min read

News

Largest voting on record for sales guns in 2022 Media i Awards: Full list of finalists

By Staff Writer

26 October 2022 4 min read

By Staff Writer -

26 October 2022 4 min read

News Plus

Seven upfronts: Linear TV remains ‘apex predator’ as audiences revert to pre-covid trend decline; $50m NBCUniversal deal for new women’s channel, eyes SVOD service Peacock; Invests in gaming tech for second-screen engagement

By Paul McIntyre, Sam Buckingham-Jones & Brendan Coyne

25 October 2022 6 min read

By Paul McIntyre, Sam Buckingham-Jones & Brendan Coyne -

25 October 2022 6 min read

News Plus

MFA-Ex Wrap: 2,000-plus media agency staffers return for lessons in bias, culture bubbles, the debating death of personalisation and saving the planet and people – but more meat please

By Paul McIntyre and Sam Buckingham-Jones

24 October 2022 5 min read

By Paul McIntyre and Sam Buckingham-Jones -

24 October 2022 5 min read

Market Voice

‘Statistically impossible numbers’, inactive audiences, minimal detail, making it hard to demonstrate the value of targeted audience segments – it’s time for transparency, curiosity, and results

By Nicole Bence - Network Digital Sales Director, Seven Network | Partner Content

9 October 2022 3 min read

By Nicole Bence - Network Digital Sales Director, Seven Network | Partner Content

9 October 2022 3 min read

News Plus

The ‘forgotten’ privacy principle that could derail Australia’s data enrichment industry: Major brands like Bunnings, David Jones, Telstra, Ticketek, Woolworths, media owners among possible 'unlawful' data users

By Sam Buckingham-Jones - Deputy Editor

19 September 2022 5 min read

By Sam Buckingham-Jones - Deputy Editor

19 September 2022 5 min read

News

The Market Herald acquires Gumtree, Carsguide, Autotrader for $86m in $100m classifieds play

By Sam Buckingham-Jones - Deputy Editor

26 August 2022 4 min read

By Sam Buckingham-Jones - Deputy Editor

26 August 2022 4 min read

News Plus

‘Highly questionable’: UNSW academic flags risk of consumer law breaches by Nine, Seven, News Corp for ‘anonymous’, 'de-identified' claims on user IDs, audience tracking, urges ACCC to act

By Sam Buckingham-Jones - Deputy Editor

9 August 2022 6 min read

By Sam Buckingham-Jones - Deputy Editor

9 August 2022 6 min read

News Plus

Warburton: ‘One network’ blocking overnight ratings overhaul but TV sector unites for Labor to enshrine broadcaster CTV home screen dominance against streamers

By Brendan Coyne - Editor

1 June 2022 3 min read

By Brendan Coyne - Editor

1 June 2022 3 min read