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TikTok Upfronts: PepsiCo, Mecca, Princess Polly pile in as platform overtakes Snap in ad revenues, hails ‘new era of entertainment’ with 33% cut in users' time on TV, streaming; rebuffs staff churn claims

By Paul McIntyre and Sam Buckingham-Jones

12 October 2022 6 min read

By Paul McIntyre and Sam Buckingham-Jones -

12 October 2022 6 min read

News Plus

Why Finder CEO tells marketers talk to him, not the CFO amid huge swings in mortgage, energy, credit card switching; hoses down News Corp competitor play; blasts inflexible budget planning

By Brendan Coyne - Editor

12 October 2022 5 min read

By Brendan Coyne - Editor

12 October 2022 5 min read

News

Nielsen hires Ipsos director to lead publisher-platform business

By Staff writer

12 October 2022 1 min read

By Staff writer -

12 October 2022 1 min read

Industry Contributor

The Marketing Academy 2022 intake: Revlon’s Marisa Laria, Alt/Shift’s Elly Hewitt and v2food’s Andrew May explain why staring at P&Ls doesn’t help, talent shortages, imagining the perfect workplace

By Marisa Laria, Revlon Inc; Elly Hewitt, Alt/Shift; Andrew May, v2food - The Marketing Academy 2022 Scholars

11 October 2022 5 min read

By Marisa Laria, Revlon Inc; Elly Hewitt, Alt/Shift; Andrew May, v2food - The Marketing Academy 2022 Scholars

11 October 2022 5 min read

News Plus

Former Vice Australia lead Alex Light joins Concrete Playground as MD, travel first stop in commerce push as banks, martech platforms buy-up publishers to tap new customers

By Brendan Coyne - Editor

11 October 2022 3 min read

By Brendan Coyne - Editor

11 October 2022 3 min read

Industry Contributor

The Marketing Academy 2022 intake: Wavemaker's Philippa Noilea-Tani, March One's Ben Coverdale and Zip's Debbie Wine on letting go of what you can't control, throwing your resume in the bin and slowing down to win

By Philippa Noilea-Tani, Wavemaker; Ben Coverdale, March One; Debbie Wine, Zip - The Marketing Academy 2022 Scholars

10 October 2022 5 min read

By Philippa Noilea-Tani, Wavemaker; Ben Coverdale, March One; Debbie Wine, Zip - The Marketing Academy 2022 Scholars

10 October 2022 5 min read

Deep Dive

After James Packer stoush, ex-journo turned Nine publishing boss James Chessell takes aim at rivals for running scared; plots news-lifestyle diversification play. Can a hack change his spots?

By Paul McIntyre & Brendan Coyne

10 October 2022 6 min read

By Paul McIntyre & Brendan Coyne -

10 October 2022 6 min read

Market Voice

30% growth for Guzman Y Gomez, record site visits for REA Group using the ‘classic’ Transit Out-of-Home format: JCDecaux

By Marie Norman - Head of Product & Brand, JCDecaux | Partner Content

9 October 2022 3 min read

By Marie Norman - Head of Product & Brand, JCDecaux | Partner Content

9 October 2022 3 min read

News Plus

Move fast, fix things: Tabcorp customer chief Jenni Barnett pulls trigger on major marketing shake-up, owned media push as ‘digital revenue market share’ now company-wide KPI

By Brendan Coyne - Editor

6 October 2022 5 min read

By Brendan Coyne - Editor

6 October 2022 5 min read

War and peace: Blue chip marketers, media agencies return from confidential US Facebook briefings as SMI co-founder Sue Fennessy implores brands to fund love and pay people to watch ads on alternative WeAre8 social platform

By Paul McIntyre - Executive Editor

5 October 2022 5 min read

By Paul McIntyre - Executive Editor

5 October 2022 5 min read