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News

Ad agencies spend $8.8bn in FY21/22, ad spend rose in June despite US, UK, Canada falls: SMI

By Sam Buckingham-Jones - Deputy Editor

1 August 2022 4 min read

By Sam Buckingham-Jones - Deputy Editor

1 August 2022 4 min read

News

Danny Bass officially named CEO of Dentsu Media

By Sam Buckingham-Jones - Deputy Editor

1 August 2022 3 min read

By Sam Buckingham-Jones - Deputy Editor

1 August 2022 3 min read

Market Voice

The rise of retailer media marketplaces: As Uber enters the fray, Australia’s retailers race for share of $3bn ad prize

By Nicole Prior - Managing Director, Xandr ANZ | Partner Content

1 August 2022 3 min read

By Nicole Prior - Managing Director, Xandr ANZ | Partner Content

1 August 2022 3 min read

News

Public trust in media plummets, Guardian Australia counters with first brand campaign to grow audience by 1 million, drive reader donations beyond 60% of revenues

By Paul McIntyre & Brendan Coyne

26 July 2022 5 min read

By Paul McIntyre & Brendan Coyne -

26 July 2022 5 min read

Industry Contributor

Meet my meta half – a marketers' guide to the metaverse, part one

By Ben Cooper - Founder, Tricky Jigsaw & Group Innovation Director, M&C Saatchi

25 July 2022 5 min read

By Ben Cooper - Founder, Tricky Jigsaw & Group Innovation Director, M&C Saatchi

25 July 2022 5 min read

Deep Dive

Marketing's $400bn bottom line: Brand Finance chief on Woolies, NRMA surge, Milo losing ‘iconic’ status; marketers turning to brand valuations to woo CFO, boost budgets – but still left out of M&A brand value, future cashflow conversations

By Paul McIntyre and Sam Buckingham-Jones

25 July 2022 7 min read

By Paul McIntyre and Sam Buckingham-Jones -

25 July 2022 7 min read

News

FlyBuys hires product marketing manager to mine fresh data seams

By Staff writer

25 July 2022 1 min read

By Staff writer -

25 July 2022 1 min read

Market Voice

As headwinds loom, ING and Samsung back dynamic media mix modelling to protect and grow marketing spend – and make safer investment bets in the process

By Mutiny Group | Partner Content

25 July 2022 2 min read

By Mutiny Group | Partner Content -

25 July 2022 2 min read

Industry Contributor

As Australian consumer confidence continues to plummet, should advertisers be worrying?

By Stewart Gurney - Chief Strategy Officer, Kaimera

22 July 2022 5 min read

By Stewart Gurney - Chief Strategy Officer, Kaimera

22 July 2022 5 min read

News

GroupM global chief open-sources media carbon calculator in bid to own turf, corral industry

By Brendan Coyne - Editor

19 July 2022 2 min read

By Brendan Coyne - Editor

19 July 2022 2 min read