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Market Voice

Twitter’s brand safety solutions: How to protect your number one asset — your reputation

By Angus Keene - Acting Managing Director, Australia & New Zealand, Twitter | Partner Content

1 February 2022 4 min read

By Angus Keene - Acting Managing Director, Australia & New Zealand, Twitter | Partner Content

1 February 2022 4 min read

Market Voice

Personalisation smashed Christmas sales records. But the average retailer uses 44 systems to manage CX: Why you need a digital HQ in 2022

By Jo Gaines, - AVP, Salesforce Digital360 | Partner Content

25 January 2022 4 min read

By Jo Gaines, - AVP, Salesforce Digital360 | Partner Content

25 January 2022 4 min read

News Plus

Owned media a '$120bn auditing black hole': Finance pushing marketing, merchandise, sales teams on ROI transparency for loyalty programs, social channels, supplier co-op funding

By Paul McIntyre - Executive Editor

22 November 2021 4 min read

By Paul McIntyre - Executive Editor

22 November 2021 4 min read

Industry Contributor

Black Friday, like Halloween, now an 'Australian thing'; search volumes, consumer spending is surging

By Sascha Bonomally – Head of Performance, Atomic 212°

22 November 2021 4 min read

By Sascha Bonomally – Head of Performance, Atomic 212° -

22 November 2021 4 min read

News Plus

Taking on Amazon: Commbank investment Little Birdie taps bank app customers in race for scale, promises retailers, brands discovery and data, with sights on Facebook, Google

By Brendan Coyne - Editor

15 November 2021 5 min read

By Brendan Coyne - Editor

15 November 2021 5 min read

Market Voice

CFOs are questioning ROI on booming loyalty programs: Here’s how to flip your loyalty program from a Capex drain to a money-making machine

By Jonathan Hopkins - Founding Partner, Sonder | Partner Content

18 October 2021 4 min read

By Jonathan Hopkins - Founding Partner, Sonder | Partner Content

18 October 2021 4 min read

Market Voice

How first-party data and loyalty can double sales from ad campaigns – provided brands choose the right network

By Andrew Brain - Director of Audience Intelligence, Seven West Media | Partner Content

18 October 2021 4 min read

By Andrew Brain - Director of Audience Intelligence, Seven West Media | Partner Content

18 October 2021 4 min read

Deep Dive

'We’re just getting started', says CommBank's X15 ventures chief; plots massive walled garden of services for 15m customers to take on global tech giants

By Brendan Coyne - Editor

13 October 2021 6 min read

By Brendan Coyne - Editor

13 October 2021 6 min read

Market Voice

How to handle the holiday's commerce surge without crashing CX: Lessons from Cotton On, Mecca and Barbeques Galore

By Jo Gaines - Area Vice President, Digital 360 - Salesforce Australia | Partner Content

12 October 2021 4 min read

By Jo Gaines - Area Vice President, Digital 360 - Salesforce Australia | Partner Content

12 October 2021 4 min read

Deep Dive

Dell's top marketer flipped from price wars and performance for massive brand push; sales soared, marketing can do no wrong and the board wants more

By Paul McIntyre & Brendan Coyne

11 October 2021 6 min read

By Paul McIntyre & Brendan Coyne -

11 October 2021 6 min read