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News

GroupM makes Cameron King first chief technology & transformation officer

By Media release - GroupM

5 August 2019 2 min read

By Media release - GroupM

5 August 2019 2 min read

Leader

Leader

IAG CMO Brent Smart: martech is "hygiene", everyone's doing it, no competitive advantage

By Paul McIntyre - Executive Editor

15 July 2019 5 min read

By Paul McIntyre - Executive Editor

15 July 2019 5 min read

The Deep Dive

The Deep Dive

Martech: snake oil claims are hurting marketers and industry needs to "start being honest"

By Paul McIntyre - Executive Editor

15 July 2019 5 min read

By Paul McIntyre - Executive Editor

15 July 2019 5 min read

Leader

Leader

OMG's Peter Horgan talks beyond paid media, CHE Proximity's media 'scope creep' and why he's miffed at the term 'agency'

By Paul McIntyre - Executive Editor

8 July 2019 7 min read

By Paul McIntyre - Executive Editor

8 July 2019 7 min read

Industry Contributor

Industry Contributor

CMOs ‘shouldn’t fear rise of the chief growth officer’

By Paul McIntyre - Executive Editor

30 June 2019 2 min read

By Paul McIntyre - Executive Editor

30 June 2019 2 min read

The Deep Dive

The Deep Dive

Three years on, the consulting sector's raid on agencies is "not all it's cracked up to be"

By Paul McIntyre - Executive Editor

3 June 2019 6 min read

By Paul McIntyre - Executive Editor

3 June 2019 6 min read

Industry Contributor

Industry Contributor

oOh! Media boss predicts ad green shoots, ScoMo to put mojo back into ad market?

By Paul McIntyre - Executive Editor

19 May 2019 2 min read

By Paul McIntyre - Executive Editor

19 May 2019 2 min read

Opinion

Opinion

Let's pretend the PwC + WPP merger rumours are real...

By Paul McIntyre - Executive Editor

13 May 2019 4 min read

By Paul McIntyre - Executive Editor

13 May 2019 4 min read

Industry Contributor

Industry Contributor

Human traffic: Paying people for clicks is real but costly

By Paul McIntyre - Executive Editor

12 May 2019 2 min read

By Paul McIntyre - Executive Editor

12 May 2019 2 min read

Industry Contributor

Industry Contributor

Deloitte follows Accenture with Dutch digital buy

By Paul McIntyre - Executive Editor

11 May 2019 2 min read

By Paul McIntyre - Executive Editor

11 May 2019 2 min read