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Deep Dive

Deep Dive

Is the "connected customer" boom delivering? Budget Direct, Aware Super, NRMA, CX Lavender on growth

By Paul McIntyre - Executive Editor

16 November 2020 6 min read

By Paul McIntyre - Executive Editor

16 November 2020 6 min read

Deep Dive

Deep Dive

Snake oil that works? How Simply Energy and Hardhat are harnessing behavioural economics to hack ‘reptile brain’ decision-making

By Paul McIntyre - Executive Editor

19 October 2020 6 min read

By Paul McIntyre - Executive Editor

19 October 2020 6 min read

Market Voice

Market Voice

Marketers: You’re blowing a multitrillion dollar opportunity

By Claudine Hall, Head of Trade Marketing - Bauer Media

2 September 2019 3 min read

By Claudine Hall, Head of Trade Marketing - Bauer Media

2 September 2019 3 min read