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Industry Contributor

Industry Contributor

Let’s talk about sex and advertising

By Annie Little, Strategy Director - The Royals

12 May 2021 4 min read

By Annie Little, Strategy Director - The Royals

12 May 2021 4 min read

Deep Dive

Deep Dive

$200bn target: Why ad fraud still won't go away; criminal syndicates bigger than brands want to know

By Paul McIntyre & Brendan Coyne

10 May 2021 9 min read

By Paul McIntyre & Brendan Coyne -

10 May 2021 9 min read

Industry Contributor

Industry Contributor

Not all cookies crumble

By Kevin Nugegoda - Optimisation and Personalisation Tech Lead, The Lumery

5 May 2021 4 min read

By Kevin Nugegoda - Optimisation and Personalisation Tech Lead, The Lumery

5 May 2021 4 min read

Deep Dive

Deep Dive

The new ‘Wild West’ of socials: TikTok under pressure as brands and agencies spooked over brand safety, reporting methods and influencer involvement

By Josh McDonnell - Senior Writer

5 May 2021 5 min read

By Josh McDonnell - Senior Writer

5 May 2021 5 min read

Industry Contributor

Industry Contributor

This article is tweaked for this audience: our campaigns must do the same but automated creative from the machines not the fix

By Brett Dawson, CEO - Bohemia Group

20 April 2021 4 min read

By Brett Dawson, CEO - Bohemia Group

20 April 2021 4 min read

Covid: One year on

Covid: One year on

BP pulled its deal but oil slump warned us early about Covid’s profound impact: Squiz founder Claire Kimball

By Claire Kimball, Founder - The Squiz

6 April 2021 3 min read

By Claire Kimball, Founder - The Squiz

6 April 2021 3 min read

Covid: One year on

Covid: One year on

Greatest skills shortage ever underway across martech, adtech

By Joey Nguyen, Co-Founder - Venntifact

5 April 2021

By Joey Nguyen, Co-Founder - Venntifact

5 April 2021

News Analysis

News Analysis

Catch CMO Ryan Gracie says first TV campaign delivered 9.5x return, but still backs Facebook and Youtube over BVOD

By Josh McDonnell - Senior Writer

11 March 2021 3 min read

By Josh McDonnell - Senior Writer

11 March 2021 3 min read

Opinion

Opinion

The Work: CMOs Say - IAG's Brent Smart on ads that are kicking goals

By Brent Smart - CMO, IAG

16 February 2021 3 min read

By Brent Smart - CMO, IAG

16 February 2021 3 min read

Deep Dive

Deep Dive

Mi3's biggest marketing stories of 2020 in five minutes: Top CMOs' Covid survival stories; how to convince CEOs to back brand; avoiding the marcoms deathtrap

By Paul McIntyre - Executive Editor

6 December 2020 5 min read

By Paul McIntyre - Executive Editor

6 December 2020 5 min read