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The Deep Dive

The Deep Dive

Volvo flips to long-term brand building over digital performance metrics

By Paul McIntyre - Executive Editor

28 October 2019 8 min read

By Paul McIntyre - Executive Editor

28 October 2019 8 min read

Industry Contributor

Industry Contributor

Measuring because we can is not measuring what we should

By Shivani Maharaj, National Head of Content & Partnerships - Wavemaker

2 September 2019 3 min read

By Shivani Maharaj, National Head of Content & Partnerships - Wavemaker

2 September 2019 3 min read

Industry Contributor

Industry Contributor

Hoffman's brutal rebuff of marketers and tech

By Paul McIntyre - Executive Editor

29 April 2019 2 min read

By Paul McIntyre - Executive Editor

29 April 2019 2 min read

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