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Industry Contributor

Industry Contributor

Programmatic digital out-of-home: Growth curve to steepen as market clears hurdles, grasps tech fees and pricing is flex trade off

By Brad Palmer - National Programmatic Director, JCDecaux

22 June 2022 4 min read

By Brad Palmer - National Programmatic Director, JCDecaux

22 June 2022 4 min read

News

News

Google offers to open YouTube inventory to ad tech rivals: Reuters

By Sam Buckingham-Jones - Deputy Editor

14 June 2022 2 min read

By Sam Buckingham-Jones - Deputy Editor

14 June 2022 2 min read

News

News

Australian retailer media hits $500m: ‘CEOs licking their lips’ as supplier-funded ad sales platforms arrive, Endeavour Group and new entrants pile in – US market shifting billions from publishers to retailers faster than forecast

By Sam Buckingham-Jones - Deputy Editor

8 June 2022 4 min read

By Sam Buckingham-Jones - Deputy Editor

8 June 2022 4 min read

News Plus

News Plus

Kia’s brand masterplan pays off: TV, sponsorships push carmaker to second spot for May, outselling stable mate Hyundai for 2022; 30,000 electric vehicle inquiries – marketing chief

By Brendan Coyne - Editor

7 June 2022 5 min read

By Brendan Coyne - Editor

7 June 2022 5 min read

News Plus

News Plus

Warburton: ‘One network’ blocking overnight ratings overhaul but TV sector unites for Labor to enshrine broadcaster CTV home screen dominance against streamers

By Brendan Coyne - Editor

1 June 2022 3 min read

By Brendan Coyne - Editor

1 June 2022 3 min read

Market Voice

Market Voice

Curated marketplaces: How marketers can reach culturally diverse audiences – at scale – without Facebook or Google

By Erika Blakslee - Senior Account Director, Xandr | Partner Content

24 May 2022 3 min read

By Erika Blakslee - Senior Account Director, Xandr | Partner Content

24 May 2022 3 min read

Deep Dive

Deep Dive

Programmatic 'tech tax', inflated prices and transparency fears curb enthusiasm for pDOOH as supply chain races to scale

By Brendan Coyne - Editor

18 May 2022 6 min read

By Brendan Coyne - Editor

18 May 2022 6 min read

News Plus

News Plus

‘AI is looking for our weaknesses, not our strengths… and people are already suing’: Why brands need to get ahead of Australia’s incoming algo regulation, build their own clean-powered server farms, prepare for internet of bodies, digital twins

By Brendan Coyne - Editor

27 April 2022 5 min read

By Brendan Coyne - Editor

27 April 2022 5 min read

News Plus

News Plus

Scrums, swarms and coals to Newcastle: ANZ hot shop Special Group takes on the Brits with London agency launch; brands, post-Covid, find new appetite for indies

By Paul McIntryre - Executive Editor

13 April 2022 4 min read

By Paul McIntryre - Executive Editor

13 April 2022 4 min read

News

News

‘Fiji is a paradise… sound good?' 100 agencies pile in for $17m media, creative accounts after open invite from Tourism Fiji’s boss on LinkedIn

By Sam Buckingham-Jones - Deputy Editor

13 April 2022 4 min read

By Sam Buckingham-Jones - Deputy Editor

13 April 2022 4 min read