Harper’s Bazaar Australia reports that over 1,300 health and beauty devotees descended on Sydney's Carriageworks for its inaugural Beaty Bazaar, making it the magazine's largest-ever consumer event. 

“The inaugural Beauty Bazaar was a huge success, and we were thrilled by the reaction to the event in its first year. To get huge numbers of attendees through the doors as well as the impressive list of panellists and partners is a great testament to this brand and its following," said Sarah-Belle Murphy, executive general manager - Publishing & Digital Operations.

The Beauty Bazaar comes off the back of Bauer’s Luxury Trend Forecast which reveals that there is a greater demand for elevated experiences from luxury products, combined with a need for belonging to a special “inner circle of those in the know". 

The Beauty Bazaar was promoted via an extensive marketing campaign across print, digital, and social media, with over 110,000 impressions on the back of official event hashtags. 

Commercial director Paul Gardiner said plans are already underway for a 2020 event.