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Posted 24/07/2024 7:04am

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Editors' Note: Many Fast News images are stylised illustrations generated by Dall-E. Photorealism is not intended. View as early and evolving AI art!

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The Nightly ascends,
Readership surges anew,
Digital news trends.

In partnership with
Salesforce

The Nightly hits monthly audience of 2.3 million readers, up 163% since launch

The latest Ipsos Iris figures have put Seven West Media's The Nightly, at a monthly unique audience of 2.3 million readers, maker the digital publication Australia's fastest growing news brands.

The Nightly's audience increased by 24% in June, up from 1.86 million in May. Since its launch by Seven West Media on 26 February this year, The Nightly's audience has grown by 163%. In addition to its audience growth, The Nightly recorded 4.99 million page views last month.

The majority of The Nightly's audience is based in NSW and Victoria, with 56% of its audience being under 55. The Nightly is published digitally each weeknight at 6.00pm AEST. The Nightly's content is sourced from its core team of reporters, 7NEWS journalists around Australia, overseas correspondents, and renowned international brands such as The Economist, The New York Times, The Washington Post, and London's Daily Mail newspaper.

Seven West Media, the company behind The Nightly, is one of Australia's most prominent media companies, reaching more than 19 million people a month.

"The feedback we are getting is that readers are loving The Nightly's fresh voice, its no-nonsense journalism and forthright opinion. Readers are clearly enjoying getting ahead of the news through an afternoon paper delivered directly into their inbox every evening. They love the bold front pages and the clean, modern designs, both of our digital edition and our website," said The Nightly Editor, Sarah-Jane Tasker.

"We have created a news brand, an entirely new national product, and accumulated a monthly audience of 2.3 million in four months – that is a sensational result. Already we have an audience 90% the size of The Australian Financial Review and 65% the size of The Australian. There has never been a new media brand launch quite like it, and we are only just getting started," said Editor-in-Chief, Christopher Dore.

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